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Country Manager

  • San Francisco, California, United States

Job description

Fully remote, US-based

One of our brands; Tress Wellness, a leader in depilatory products with over 50000 verified reviews on Amazon, seeks a highly motivated and results-oriented Country Manager to spearhead our strategic expansion into the United States market. This is a unique opportunity to play a pivotal role in shaping the brand presence and driving sales growth for a dynamic and rapidly growing company.

In this dynamic Country Manager role, you'll be the architect of our US success story. We're seeking a highly motivated and results-oriented leader to spearhead every aspect of our market entry, from identifying and securing retail partnerships to crafting a winning go-to-market strategy and building a high-performing team.


  • Market Development
    • Conduct market research to identify sales opportunities, trends, and competitor analysis,

    • Craft a winning US sales network by prioritizing key retail partners, identifying potential buyers, and collaborating with brokers.

    • Develop and execute a go-to-market strategy for retail sales in the US.

    • Build and maintain strategic partnerships with key stakeholders, including retailers, distributors, and industry influencers.

    • Manage wholesale operations and distribution channels, including working with 3PL warehouses.

  • Sales & Marketing
    • Develop and implement marketing strategies tailored to the US market to elevate brand awareness and cultivate consumer engagement.

    • Utilize existing online marketing materials and adapt them to the US market and retail landscape.

    • Monitor and evaluate performance metrics and KPIs, optimize strategies and ensure achievement of sales targets and business objectives. Set clear sales targets and budgets, and meticulously track performance metrics to ensure achievement of objectives.

    • Lead sales efforts to secure placements in both large and small retail stores.

    • Set sales targets and budgets, and monitor and analyze performance metrics to ensure achievement of objectives.

    • Be data-driven and use insights to iterate strategies for continual improvement.

  • Team Leadership & Operations
    • Build a high-performing team from scratch, prioritizing the hiring of a Logistics Manager and an Accountant.

    • Oversee team operations and manage payroll through a platform like Gusto.

    • Ensure efficient supply chain management.

    • Take full P&L (Profit & Loss) responsibility.

Why FXSwede? 🚀

  • You have all the flexibility and freedom in your work, we measure results.

  • Multinational diverse environment and awesome coworkers.🕺

  • Unlimited paid leave.

  • A fast-growing company, but still small enough that you will be considered a very valued member of the team. When you learn and grow – so does FXSwede!

  • Amazing learning opportunity as you will be able to work on various types of consumer products.

  • Great opportunity to learn new skills while working closely alongside other departments as well as in the job role.

  • We strongly encourage new ideas and initiatives on how we can improve and do stuff better.

  • Join a very friendly, open-minded and fun team where we all work together and grow in something we all love and can be proud of.

Job requirements


  • Based in The US.

  • Demonstrated experience working with retailers and driving sales growth, plus point if it’s within the beauty industry.

  • Entrepreneurial spirit with a track record of building businesses from the ground up and scaling them successfully.

  • 5-10 years of relevant experience

  • Proven experience managing supply chains and ensuring efficient product delivery.

  • Familiarity with US distribution channels, including experience with 3PL warehouses.

  • A resourceful individual with the ability to identify and overcome challenges.

  • Excellent communication skills that bridge cultural divides to build strong relationships.

  • A driven individual with a history of achieving ambitious goals.

  • Experience developing and executing data-driven marketing strategies that drive results.

  • A proven track record of generating significant sales within the beauty industry.

  • Plus point if you have the experience or familiar with the shave/depilatory product category and its market dynamics.